As a wife, mother to three adult children, and business owner, my week can look pretty hectic! In this blog post, I wanted to highlight some things that I do in a week to keep my business on track and my clients satisfied with their content.
1) Starbucks Strategy Runs
When I want a change of scenery from my home office, I bring my laptop to Starbucks and sip on my favorite Pink Drink while I work. During this time, I plan a preliminary weekly overview of what I need to accomplish and create my daily content list for clients. I also answer any emails, calls, or texts that I have received and and will sometimes meet here with a client in-person or virtually to strategize their business needs.
2) BNI (Business Network International) Weekly Meeting
Every Wednesday at 7:30 a.m., I join a group of thirty to forty local business owners to discuss business opportunities, referrals, and networking events that enhance my outreach and build my communication skills. Each BNI chapter uses a referral-based program to help grow the business of all active members. Guest presentations also give us the advantage of learning new ways on how we can help other businesses in our chapter grow and succeed.
3) Brew’N Biz Monthly Meeting
I started this monthly networking meeting to connect and meet with local businesses; similar to BNI, this meeting gives community businesses referral opportunities to help grow local clientele. However, this monthly meeting is open to any business owner and no fee or membership is required to join. We rotate between breakfast meetings and happy hour network events to encourage networking and socializing!
4) On-Site Client Meetings
Throughout the week, I will visit local clients at their business office to discuss the performance of their Facebook, Instagram, Google, and other social media platforms. These visits give me the opportunity to get to know each client personally and learn what media avenues they want to pursue to grow their business. I also discuss how their platforms are being fully optimized to reach their target audience and take notes on their social media goals for the month.
5) Home Office Work
Lastly, I spend the majority of my time in my home office working on a variety of different tasks. These tasks include content creation, increasing the SEO (Search Engine Optimization) of my clients, managing different social media accounts, emailing newsletters, blogging, advertising, responding to Google reviews, and organizing trade shows and community events. My home office acts as a base for my business that offers me a cost-effective and efficient space to work as the head of Newton Peach Marketing.
My job allows me the ultimate freedom and flexibility to work from anywhere and with anyone. The meetings and errands listed above are just some tasks that show up in my weekly schedule that help my business stay on track and successful. As long as I have my phone and computer, I have the ability to stay connected with my clients no matter where I am! Newton Peach Marketing has given me the chance to support my family, clients, and overall community in Central Florida.